ARTIGOS iN2
Conteúdo sobre fidelização, vendas, automação e inteligência artificial. Explore ideias, critérios e aplicações para a operação da sua empresa.
Fidelização e retenção
Even lingerie stores can benefit from a loyalty program. Customer loyalty is essential for the company's prosperity and stability.This Smartbis client customized their plan to meet…
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Fidelização e retenção
Large companies are not just large because of the quality of their products or services. Certainly, selling requires more than that for customers to trust, buy, and become loyal.So…
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Fidelização e retenção
Discover some foolproof strategies for retaining customers in any business! Although each company has its profile, people are always people, and we can find some patterns in all of…
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Fidelização e retenção
Black Friday is an excellent opportunity to introduce your business to new buyers and consumers. That's why this date is so popular among stores in Brazil.Of course, the seller doe…
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Fidelização e retenção
A loyalty program has a lot of power when it is related to a success story. The following success story demonstrates an example of applying cashback in e-commerce.Smartbis offers v…
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Fidelização e retenção
Customer loyalty is the process of developing a lasting and stable relationship with the customer. Thus, the customer returns to purchase the products or services on a regular basi…
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Fidelização e retenção
This is the first time a consumer contacts your business. Do you know what to do to get them to return and become a recurring customer? We already know that quality and price must …
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Fidelização e retenção
The market is becoming increasingly competitive, so building customer loyalty might be what helps your business weather crises. This will lead customers to buy more and more freque…
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Fidelização e retenção
Most of the time, having an excellent product and good marketing is not enough. Some customers need to have an emotional bond with the company; they need a face, a name, and a voic…
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Fidelização e retenção
The Net Promoter Score (NPS) is a customer loyalty metric created by Fred Reichheld in 2003. This metric revolutionized survey models, making them shorter and more objective. Thus,…
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Fidelização e retenção
The company will not reach all the people it wants at the costs it intends to have. Good marketing requires strategy and money—the better the strategy, the less money will be neede…
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Fidelização e retenção
Many people have experienced needing to install an app on their phone and not having enough space, or not having space for the update of an app that's already installed. This is ve…
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