iN2 ARTICLES
Content about loyalty, sales, automation, and artificial intelligence. Explore ideas, criteria, and applications for your company's operations.
iN2 Articles
The slogan is a short phrase that defines the company or its services/products. It serves as an identification tool between the company and the public.The importance of the slogan …
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iN2 Articles
Doing calculations can be simple, but interpreting these calculations to understand how to proceed is the difficult part. CAC is a simple and very efficient way to understand how y…
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iN2 Articles
CAC (Customer Acquisition Cost) refers to the average investment in efforts to acquire new customers. It is usually calculated based on the expenses of the Marketing and Sales team…
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Sales and automation
If you have an APP and are struggling to increase downloads, this article is for you! The truth is that the vast majority of apps do not succeed.This difficulty is the result of a …
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Sales and automation
Before defining the appropriate social network, you need to thoroughly assess who your target audience is. After that, it makes sense to read this article and practice the strategi…
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Sales and automation
You and your customer will be satisfied if you know how to use Valentine's Day to your business's advantage. Contrary to what many think, it's not just stores that can benefit from…
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iN2 Articles
The goal of Branding is to evoke emotions, sensations, and memories in the public regarding your brand. So when someone looks at your logo, for instance, it creates conscious and u…
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Sales and automation
Market research aims to understand consumer behavior to efficiently plan sales. By gathering information about the target market, you can discover where, how, and why consumers mak…
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Sales and automation
Also known as a pipeline, the sales funnel is a strategy used to convert a visitor into a customer. It outlines the path a person takes until reaching the final result.However, it …
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Sales and automation
Digital Marketing isn't just about posting pretty and cool things on the internet. The audience is much more demanding than it appears to be. Only a lot of study, time, and money w…
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iN2 Articles
The visual identity plays the role of familiarizing the customer with your company and building a personality for it. This way, the client feels more secure in closing a deal with …
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Sales and automation
Neuromarketing is increasingly used to attract public attention. These strategies aim to influence people's emotions, thus increasing the chances they will make a purchase.Neuromar…
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